Novigem is a Salesforce-native gamification engine. We fix CRM adoption by turning daily sales behaviour into trackable challenges with points, badges, and leaderboards. This page shows what's built, what's coming, and the reasoning behind each decision.
A fullscreen board for an external screen: leaderboard podium with real photos, points over time, active challenge, and an activity feed showing the record behind each entry.
Badge awards appear on screen within a couple of seconds, with confetti, scoped to whichever team the board is showing.
Each screen signs in to Salesforce itself and queries as that user, so sharing rules decide what it shows. No credentials are stored on our side and no org data is copied out.
Theme, period, team, and widget order are set per screen through a settings page that hands back a link to open on the TV.
Head-to-head battles put two people, or two teams, against each other on a rule you already run. Both sides see a live score, and a winner is declared at the end date.
Team scoping limits a challenge, rule, or leaderboard to one team, so Sales and Customer Success can each run their own contests.
The Challenge Library ships twelve ready-made starter templates, installed in one click and arriving switched off, so a fresh install is not an empty page.
Rules can compare dates against relative values like today or start of quarter, so a date rule keeps working without anyone editing it.
Register any Salesforce object, standard or custom, and score it through a record-triggered Flow. Rules are no longer limited to the four built-in objects.
Team Pulse gives managers one screen for engagement, goal pace, and last activity, sorted so the people who need attention come first.
Reps get a coaching card with the single next action worth taking, plus goal pace on every timeboxed challenge.
Suggested challenges, Challenge Impact reporting, streaks, and personal bests.
MVP was about proving the thesis: a Salesforce-native behaviour engine that fires the moment a rep saves a record. No external sync. No second login. No delayed leaderboard.
Built from the ground up as a managed AppExchange package. That constrains some shortcuts, but every customer gets the same secure, upgradeable codebase. Novigem passed the Salesforce Security Review in July 2026 and the listing is now public.
Every competing tool runs outside Salesforce. Reps open a second tab, ignore it within a week, and the data never feeds back into the CRM. Being inside Salesforce means the scoreboard is visible where reps already live. A layer on top of the existing workflow, not a new habit to build.
Phase 1 turns Novigem from a scoring tool into a coaching layer. Most of it shipped across 1.8.0 in July and 1.9.0 in August. The engine was already capturing behaviour. The coaching layer reads that behaviour and says what to do about it.
Managers get Team Pulse: one screen with engagement, goal pace, and last activity for each person, sorted so whoever needs attention sits at the top. Reps get a card on their home page with the next action worth taking, written with their own numbers. Novigem generates those signals overnight and stays quiet when there is nothing worth flagging.
Most CRM dashboards show you what happened. They stop short of telling you what to do about it. Signals surface the behaviour worth acting on while the quarter is still open, which moves the conversation from Monday morning reviews to Wednesday interventions.
Rewards are the open item. Points and badges move behaviour on their own, and for teams used to SPIFFs the loop closes faster when there is something real on the other side of a challenge. That work is next.
Phase 2 is about removing the ceiling. Object coverage was the headline item here, and it shipped early in 1.8.0: register any Salesforce object, standard or custom, and score it through a record-triggered Flow. What remains is scoring depth and reporting for larger orgs.
Object coverage moved up the list because pilot conversations kept stopping at the same gate. A team wanted to score a custom object, and the answer was no. Shipping it in July removed that gate.
The reasoning behind the rest: larger teams build more complex scoring models and report to more stakeholders. Phase 2 is what makes Novigem viable for 50+ rep orgs.
Phase 2 is not the end of the roadmap. It's where the foundation is solid enough to build anything on top of it.
We score the work, not just the win. A closed deal is the lagging indicator. The calls logged, demos booked, and follow-ups sent are what you can coach on. Novigem makes those visible in real time, not in the Monday pipeline review.
No external sync. No browser extension. No second tab to forget about. Novigem is a managed package that runs inside the org. The leaderboard is where reps already work. That's a design decision as much as a technical one.
If your team won't log in Salesforce, the system is wrong, not the team. Required fields don't fix behaviour. Weekly pipeline calls don't fix behaviour. A scoring system that rewards the next right action does. Build it in, don't mandate it.
We run a Pilot Partner programme with a small group of teams who want to shape the product direction. Low-risk six-week pilot, KPIs agreed upfront, lift reviewed at week six. You only pay if you continue.
See novigem.com